Learn SEO

A self-study library of guides, videos, courses, and templates, from first principles through technical SEO, audits, e-commerce, and client work. Everything links to the original source.

186resources
13topics
20videos, courses & templates

Beginner

5 resources

Start here: solid primers on how search works, what to measure, and where to begin.

Technical SEO

5 resources

Rendering, robots.txt, log files, and the crawl-and-index fundamentals.

Keyword Research

9 resources

Finding, grouping, and prioritizing the searches worth targeting.

Internal Linking

18 resources

Strategy, audits, and Python scripts for passing authority where it counts.

SEO Audits

17 resources

Checklists, walkthroughs, and frameworks for auditing a site end to end.

Migrations

4 resources

Redirect testing, checklists, and dashboards for moves and redesigns without losing traffic.

SaaS SEO

9 resources

Playbooks and teardowns from SaaS companies that grew through search.

E-commerce SEO

22 resources

Site structure, faceted navigation, schema, and the technical pitfalls of online stores.

Merchant Center

10 resources

Product feeds, Google Merchant Center setup, and shopping-feed optimization.

CRO

8 resources

Turning organic traffic into revenue: product pages, checkout, and cart abandonment.

Google Sheets for SEO

31 resources

Formulas, IMPORTXML, query functions, and automation to speed up SEO work.

Testing & Templates

29 resources

Templates, scripts, and experiments: keyword mapping, ROI, A/B tests, and Looker Studio dashboards.

Consulting

19 resources

Client communication, project management, and presenting SEO to executives.

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